* Assist in developing and managing effective marketing projects for a Brand in order to generate sales and raises product awareness. * Assist in developing a yearly plan of the brand and setting brand strategy * Assist in conducting volume forecasting and financial analysis of a brand and of a project. * Lead TV mainstream copy projects and non-TV advertising. * Develop packaging artwork from design to execution. * Lead promotion projects from design to execution. * Conduct pricing analysis with recommended specific actions. * Lead and implement POSM projects. * Conduct new product development project with effective results (new size, new product, etc). * Conduct data analysis and prepare competition reports leading to specific actions. * Prepare and implement the media plans of the brand/project. * Prepare and manage project/brand budget and generate savings. * Conduct research in lab project, and regular qualitative showing mastery of capturing precise learning, summarizing them, and translating them into specific actions. * Conduct quantitative research analysis yearly, showing mastery of quantitative research analysis, interpretation, and knowing how to translate learning into specific actions.
Skills Required:
* 4years experience in major Fast Moving Consumer Goods (FMCG) with proven experience in a multi-National or local leading-edge company. * Good Technical knowledge of marketing research tools. * Good knowledge of Sales fundamentals. * Media planning and Optimization. * Strong TV copy development . * Customer/ Supplier Knowledge * Organizational Knowledge. * Excellent Windows and Microsoft Office knowledge.
Company Information
Company Name:
OUTSOURCE Consultants
Description:
OUTSOURCE Consultant is an independent outsourcing and consulting firm dominant in all types of Organization with the aim to open employment opportunities and provide best fit and quality talent to our clients along with professionals with a wide range of expertise in areas such as Third P More
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